CASE STUDY

They Had Nothing, Now They Get €32,000 Roofing Jobs

Dublin Roofing & Guttering

From Zero Online Presence to €32,000 Roof Replacement Jobs


Snapshot

Client: Dublin Roofing & Guttering
Location: Dublin, Ireland
Services Provided: Website Design, Google Business Profile, Google Ads
Results: 2–3 new roofing leads per day and multiple high-value jobs including a €32,000 roof replacement.


The Challenge

When this client first reached out, they didn’t even have a business name — no logo, no website, and no online footprint.
They were relying solely on word of mouth and referrals, which had started to dry up. Like most roofers, they knew people were searching online but had no idea how to tap into that demand.

Their goal was simple:

“We just need the phone to start ringing.”


The Strategy

We built everything from the ground up — starting with their identity.

  1. Naming & Branding:
    Helped develop the business name Dublin Roofing & Guttering and designed a clean, professional logo to establish credibility.

  2. Website Design:
    Created a fast, conversion-driven roofing website that looks great on every device. The site focuses on trust signals — clear service pages, local photos, and easy call-to-action buttons.

  3. Google Business Profile:
    Fully optimised their profile with photos, services, and location data to rank in the local map pack and show up for “roof repair Dublin” and “gutter cleaning Dublin.”

  4. Google Ads:
    Launched a targeted Google Ads campaign focused on high-intent keywords like “roof repair near me” and “new roof Dublin.”
    Every ad pointed to a custom landing page built to convert visitors into phone calls.


The Results

Within two weeks, the phone started ringing.
Within two months, Dublin Roofing & Guttering was landing premium jobs — including a €32,000 roof replacement directly from one of our Google Ads campaigns.

  • 2–3 qualified roofing leads every day

  • Consistent calls for roof repairs, replacements, and gutter work

  • Strong local visibility in Google Maps and organic results

  • Brand built from scratch — now recognised and trusted in Dublin


The Client’s Words

“I started with nothing — no name, no logo, not even an idea where to begin. Now I’m getting calls every day and landed a €32k job from the ads. It completely changed how I run my business.”
Owner, Dublin Roofing & Guttering


The Outcome

From invisible to unmissable — Dublin Roofing & Guttering is now one of the fastest-growing roofing companies in Dublin, with a steady stream of high-value enquiries and a strong brand presence across Google Search and Maps.

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The Roofing Marketing Experts helps roofing companies turn clicks into customers. We specialise in websites, SEO, Google Ads, and lead generation built exclusively for roofers. No gimmicks, no generic strategies—just proven marketing that keeps your crews busy and your business growing.

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